ProfitBox360ProfitBox360
For Ecommerce

Expert-led, AI-powered growth for D2C & ecommerce brands.

We plug into your store, ads, and marketplaces, read where money is made and where it's quietly lost, and run the experiments that grow what actually reaches your bottom line.

Tracked together, every weekROAS + RTO%
Surfaces tested: site, ads, SEO, marketplaces4+
The number every test is judged onNet margin
Who this is for

For D2C and ecommerce brands already spending on ads and selling across their own site and at least one marketplace — Flipkart, Myntra, Amazon, or quick commerce like Blinkit, Zepto, or Instamart. If you're doing ₹2L+ a month in revenue, there's usually enough signal already sitting in your ads account, Shopify or website, and marketplace dashboards for us to find real leverage from week one — without months of a 'discovery phase' before anything ships.

Good signs you're ready

  • You're spending on Meta and/or Google Ads with at least 60 days of history
  • RTO or COD-related losses haven't been actively worked on this quarter
  • Repeat purchase rate is a number you can pull, even if no one's optimising it
What we focus on

The levers that move your numbers.

Every engagement starts by narrowing to the handful of levers that actually move the needle for a business like yours — not a generic checklist run the same way for every client.

AcquisitionRepeat purchaseSEOGEOWebsiteQuick commerce
How we work here

Same methodology, applied to ecommerce.

01

We read the full funnel, not just ROAS

A 4x ROAS on a product with a 22% RTO rate and thin margins can lose money quietly for months. We track acquisition cost, repeat-purchase rate, and RTO together, every week, so scaling spend means scaling profit — not just top-line revenue that looks good in a screenshot.

02

We run experiments across every surface

Website checkout flow, SEO content, GEO — how ChatGPT and Perplexity describe your brand when someone asks 'best [category] in India' — and quick-commerce listing placement. Wherever a customer actually meets your brand, that's a surface we're testing on, not just the ad account.

03

We protect margin while we grow revenue

Every test gets judged on what it does to net margin, not just sales. A discount code that lifts conversion 20% but erodes contribution margin by more than that is a loss we catch before it becomes a habit baked into every campaign brief.

04

We build the RTO and COD playbook most brands skip

Address verification at checkout, COD-to-prepaid nudges, delivery-partner SLA tracking — the unglamorous fixes that quietly recover several points of margin most brands never audit because it doesn't feel like a 'growth' line item.

See how our methodology works
What this looks like

Example work, not a generic pitch.

COD verification flow to cut RTO

Added an OTP-based address and phone verification step before COD orders confirm, plus a WhatsApp nudge offering a small prepaid discount at checkout.

RTO: 22% → 14% on COD orders (illustrative)

PDP and checkout test on the top 20 SKUs by traffic

Rebuilt product pages with clearer size and fit guidance and trust signals, then simplified a four-step checkout down to two.

Add-to-cart +23%, checkout completion +11%

GEO pass on category and comparison content

Restructured key pages so AI answer engines cite the brand correctly when users ask for recommendations in-category, ahead of a seasonal push.

Brand cited in AI answers for 6 of 10 tracked queries, up from 1

Ready to grow Ecommerce?