Growth for D2C & ecommerce brands in India.
We plug into your store, ads, and marketplaces, read where money is made and where it's quietly lost, and run the experiments that grow what actually reaches your bottom line.
For D2C and ecommerce brands already spending on ads and selling across their own site and at least one marketplace — Flipkart, Myntra, Amazon, or quick commerce like Blinkit, Zepto, or Instamart. If you're doing ₹2L+ a month in revenue, there's usually enough signal already sitting in your ads account, Shopify or website, and marketplace dashboards for us to find real leverage from week one — without months of a 'discovery phase' before anything ships.
Good signs you're ready
- You're spending on Meta and/or Google Ads with at least 60 days of history
- RTO or COD-related losses haven't been actively worked on this quarter
- Repeat purchase rate is a number you can pull, even if no one's optimising it
The levers that move your numbers.
Every engagement starts by narrowing to the handful of levers that actually move the needle for a business like yours — not a generic checklist run the same way for every client.
The data behind ecommerce.
Every engagement runs on the same read-the-data, run-experiments loop — see how it works. What's different here is the data itself.
PDP and catalog performance
Conversion rate by SKU, where the drop-off actually happens on the product page, and which listings are quietly underperforming the category average.
Marketplace dashboards
Price, ranking, and return-rate data across Flipkart, Myntra, Amazon and quick-commerce platforms — read alongside your own site, not in isolation.
RTO and COD signals
Address-verification hits, courier SLA performance, and return reasons by SKU and pincode — the data most brands have but never actually read.
Repeat-purchase cohorts
Second-order rate by acquisition channel and first-order category, so acquisition spend gets judged on the customer it brings in, not just the first sale.
Example work, not a generic pitch.
COD verification flow to cut RTO
Added an OTP-based address and phone verification step before COD orders confirm, plus a WhatsApp nudge offering a small prepaid discount at checkout.
PDP and checkout test on the top 20 SKUs by traffic
Rebuilt product pages with clearer size and fit guidance and trust signals, then simplified a four-step checkout down to two.